BIYU and Wefurbish Announce Strategic Partnership

More and more brands realize that a circular model is essential to remain relevant in the long term. The ambition is there, but the operational reality is complex. How can a brand start renting without disrupting existing core activities? And if a company already has a rental model, how can it efficiently and scalably organize the logistics of returns and repairs?

The answer to these challenges lies in the partnership between BIYU and Wefurbish.

The Power of Integration

As an expert in physical operations, Wefurbish's strength lies in the process of returns, inspection, cleaning and refurbishment, so that products can be optimally deployed again. BIYU provides the overarching software ecosystem for rental and subscriptions. Based on five years of experience with a rental company, the platform has been developed to solve the specific, daily stumbling blocks of a circular model.

The seamless connection of Wefurbish to BIYU's logistics module completes the joint proposition. The collaboration between these two parties is a logical answer to market demand. Together they offer one integrated ecosystem that removes operational complexity for companies.

For Brands Taking First Steps

For brands that want to take the step towards rental or Product-as-a-Service, this solution offers an accessible start. It enables them to test and set up a circular model in parallel with their current business, without major upfront investments in their own operation. The complete physical handling is taken care of, controlled by and made visible through the BIYU platform.

For Established Rental Businesses

For companies already active in rental, this is the key to efficiency and scalability. Outsourcing warehousing and refurbishment to this integrated solution ensures further professionalization. Companies increase the throughput speed of their products and maintain focus on their customers and commercial growth.

Complete Asset Visibility

The core of the collaboration is the seamless connection of the Wefurbish operation to BIYU's logistics module. The BIYU platform facilitates the entire process and guarantees complete asset visibility. Brands therefore always have insight into the location and status of their products. This deep integration of processes and data ensures a predictable and consistent customer experience and significantly reduces operational hassle.