Circular operations, built your way.
BIYU is a flexible operating system for circular businesses — not a rigid, one-size-fits-all suite. Start with what matters most: serialized asset tracking and operational control from warehouse to customer and back, whether you run your own hub, outsource fulfilment or mix both. Add orders, analytics and integrations as you grow. One spine for your physical reality, so every unit and every move stays visible end to end.
Complete control over every asset you own
Product catalog, serialized inventory, condition tracking, location visibility — all in one place. Know exactly where every unit is, what state it's in, and what it's worth — whether it's out on rental, mid-subscription, awaiting a buyout or queued for resale.
Created: 12-01-2024 | Updated: 09-04-2026 · BIYU-30004
Name
Trek Marlin 6
Description
Mountain bike, 27.5", hardtail...
Condition
Location in Amsterdam Hub
Currently not in an order
Customer —
BIYU-30004
Manage every order across its full lifecycle
Orders flow in from your storefront or are created directly in BIYU. Customers plan their own delivery, pickup or swap via a self-service portal. From there, every active order can be modified, extended, swapped or escalated — with subscriptions, deposits and service requests all tied to the same order record.
Created: 23-01-2026 08:45 | Updated: 23-01-2026 08:45
Customer
Feldstraße 90
04288 Leipzig
Germany
Dates
Service
References
Products
Fulfillment, returns and refurbishment — end to end
From outbound picking and shipping through inbound returns, condition assessment and refurbishment workflows. Every operational step is logged, assigned and tracked — across rental returns, subscription swaps, buybacks and trade-ins.

The intelligence layer across your entire operation
Dashboards and analytics that tie your operation together. Asset utilization by channel, revenue per model, per-unit ROI, lifecycle cost breakdown, demand forecasting and predictive maintenance — so every decision is backed by real data.
Avg. asset ROI
217%
+12% vs last qtr
Fleet utilization
74%
Peak: 91% in Jun
Active assets
142
6 flagged for review
ROI per serialized asset
Cargo bike fleet · Lifetime to date
Build lasting customer relationships
Manage customer accounts, automate lifecycle communication and configure verification flows. From first rental to long-term subscriber, buyout customer or repeat resale buyer — BIYU keeps every relationship moving.
Customers / Sarah Johnson
Sarah Johnson
sarah.j@example.com
Phone
+31 6 12 345 678
Address
Keizersgracht 12, Amsterdam
Last Order
15 April 2024
Lifetime Value
€ 2,450
Total Orders
12 orders
Recent Activity
Order BIYU-2024-0589
Mountain bike rental
Return completed
Trek FX3 · Size M
Payment received
€ 185.00
Customer Metrics
Connect the tools you already use
Native integrations with leading e-commerce, ERP, logistics and payment platforms. Open API for anything else. BIYU fits into your existing stack without a rip-and-replace.


Running a rental, recommerce or hybrid operation?
Let's talk about what your operation looks like and where you want to take it.