BIYU
Solutions / For manufacturers & retail brands

Already selling? Start renting too.

Add rental, subscription or both next to your sales. We run the storefront, orders, shipping, returns and refurbishment, so you can launch a rental offer without building an operation.

velora-bikes.com/metro-e-bike
VELORA
E-bikesAccessoriesStores

E-bikes / City

Velora Metro E-Bike

Serial tracked · 2-year warranty

€ 2,299

Add to cart
Rent instead · from € 29 / dayNew
Powered by BIYU

Add rental without rebuilding your site

One partner for the full flow

Every unit serialized and tracked

Your sales keep running as they do

Two ways to launch

Start with a button, or with a storefront of its own.

Pick the route that fits your team today. Both end up in the same BIYU platform, so you can start small and add the other later.

Option A

Add a “Rent instead” button to your website

Your product pages stay as they are. A new button opens a widget where customers pick dates, see availability and price, and check out.

VELORA
E-bikesAccessoriesStores

E-bikes / City

Velora Metro E-Bike

Serial tracked · 2-year warranty

€ 2,299

Add to cart
Rent instead · from € 29 / dayNew

From

Fri 14 Nov

Until

Mon 17 Nov

4 available · Store Amsterdam€ 116

+ € 250 deposit, refunded after return

Powered by BIYU
Option B

Launch a dedicated rental storefront

We build and host a storefront in your branding, on your own domain. Rent, subscribe and buy, with no extra work on your side.

rent.velora-bikes.com
VELORA
RentSubscribeBuyStores

Velora Rent

Ride more. Own less. Or both.

Pick up in a store near you, or have it delivered.

Metro E-Bike

Buy € 2,299Rent € 29 / day

Trail E-Bike

Buy € 2,899Rent € 39 / day

Cargo E-Bike

Buy € 3,799Rent € 55 / day

Folding E-Bike

Buy € 1,799Rent € 25 / day
Hosted and run by BIYU, on your own domain
Powered by BIYU
Try the widget

Dates in, price out.

Customers see what is available, choose a date range and see the price straight away. Then they check out, and the order is created in BIYU.

  • Live stock per store and per date
  • Day, week and subscription pricing
  • Deposit shown before payment
  • Pickup or shipping, chosen at checkout

Sample data. Prices, stock and stores are made up for this demo.

Velora Metro E-Bike

Example product on an example brand site. Try the widget.

Choose your dates

AvailableLowFull

Where are you?

Routed to Store Amsterdam (18 km away)

4 days × € 29€ 116
Deposit, refunded after return€ 250
Total today€ 366
Reserve now
The whole flow

From checkout to the next rental. We run all of it.

Click through the nine steps. This is the flow your customers and your team will see.

Your storefront · Checkout

Velora Metro E-Bike

14 Nov to 17 Nov · 4 days

Rental€ 116.00
Pickup · Store AmsterdamFree
Deposit (held, refunded)€ 250.00
Total today€ 366.00
iDEALCardApple Pay
Pay € 366.00

BIYU · New order

Paid

BIYU-2026-4K2M9X

Customer

Eva de Jong

Type

Rental · 4 days

Routed to

Store Amsterdam

Handover

Store pickup

✓Payment captured
✓Deposit € 250 held
✓Unit reserved for 14 to 17 Nov
✓Confirmation sent to customer
01Order & pay

The customer checks out. The order is created in BIYU.

Dates, price, payment and deposit are handled in one checkout. The moment it is paid, the order and the reservation exist in BIYU, without anyone retyping anything.

  • Payment and deposit hold in one go
  • Stock reserved for the chosen dates
  • Rent, subscribe and buy in the same flow
Why it works

Selling is a line. Renting is a loop.

When you sell, a product leaves and the story ends. When you rent, it comes back and needs a check, a clean and sometimes a repair before the next customer.

BIYU runs that loop for you, on serialized assets, so every unit has a history and every rental adds to your revenue instead of your workload.

One serializedassetSell · Rent · Subscribe01Rent instead02Checkout03Routing04Ship or pickup05In use06Return07Refurbish08Available
Your model, your call

Rental, subscription, sales, or a mix.

Start with the model that fits your products. Add the others whenever you are ready, on the same platform.

Short-term rental

Pick a start and end date, see what is in stock, pay and go. Ideal for tools, cameras, bikes, event gear and anything people need for a weekend.

Date pickerLive availabilityDeposit

Subscription

A monthly fee for as long as the customer wants it, with swaps and service included. Billing starts on delivery and stops on return.

Monthly plansSwapsService

Sales

Selling stays as it is. Add trade-in, buyout or sell-off when a rental ends, so every unit has a next life.

Your current rangeBuyoutTrade-in

A mix of all three

Offer buy, rent and subscribe on the same product page. One catalog, one stock position, one platform behind it.

One catalogOne stockOne system
We take care of it

You bring the products and the brand. We run the rest.

Launching rental usually means building an operation: stock logic, payments, logistics, customer service, a refurbishment workflow. With BIYU it is one partner and one platform, from the first click to the next rental.

Storefront or widget

The Rent instead button, or a storefront hosted for you.

Payments & deposits

Checkout, payment, deposit hold and release.

Routing

Every order goes to the right store, based on customer location.

Fulfilment

Pick, pack and ship, or store pickup. Outbound and inbound.

Communication

Confirmations, reminders and return instructions to the customer.

Returns

In-store returns or a return label, scanned back in.

Refurbishment

Product-level steps, done and tracked per serialized unit.

Insight

Utilization and profitability for every unit you own.

Any product

If it can be serialized, it can be rented.

From strollers to power tools to e-bikes. The flow is the same, only the refurbishment steps change per product.

Bikes & e-bikes

Power tools

Baby & kids

Cameras & AV

Audio & DJ

Outdoor & sport

Home appliances

Furniture

FAQ

Questions brands ask before they launch rental

No. There are two ways in. You can add a Rent instead button to your existing product pages, which opens a widget with availability, dates and price. Or we host a dedicated rental storefront for you, in your branding and on your own domain. Many brands start with one and add the other later.

Yes. Sales stay exactly as they are. Rental, subscription and sales can sit next to each other on the same product, so customers choose how they want to buy. When a rental ends, the unit can also be bought out, traded in or sold off.

The widget shows live availability by location. The customer picks a start and end date, sees whether a unit is free for those days, and sees the price and deposit before they check out.

Every order is created in BIYU. BIYU routes it to the nearest location that has a unit available for those dates, based on the customer's location. Customers can pick up in store or have it shipped, and the same logic works for returns.

Yes. BIYU includes a POS, so staff can rent, subscribe or sell at the counter. Those orders land in the same system as online orders, so stock, deposits and returns always match.

The customer returns it in a store or ships it back with a return label we create. The unit is scanned in and goes through the refurbishment steps you defined for that product. When it is done, the serialized asset becomes available for the next customer.

As little as you want. BIYU can run the full flow: storefront, orders, payments, communication, shipping, returns and refurbishment. If you already have stores, a warehouse or a logistics partner, we connect to them and you keep the parts you prefer to run yourself.

BIYU integrates with major ecommerce platforms, payment providers, logistics and carrier systems, ERP platforms and customer communication tools, and offers an open API for custom connections. We look at your setup together during a demo.

Ready to add rental to what you already sell?

Tell us about your products and where you sell today. We will show you what your rental offer could look like.